photo of a cocktail illustration alongside a real cocktail
branded sticker
A hand holding a black-and-white pencil

Brand development for the restaurant industry

Are you looking for a strong, unique brand identity for your restaurant that captures the essence of your cuisine and attracts the right customers?

At Studio Ducasse, we help restaurants, bars, and cafés stand out with a custom-designed brand identity. Together, we craft an authentic and impactful visual identity that’s sure to leave a lasting impression!

That sounds interesting!
That sounds interesting!

✱

Express your true self!

✱ Express your true self!

Photo by Axelle, graphic designer
Orange star sticker

Fun facts about Axelle:

  • She has a slight chocolate addiction

  • She sometimes chooses restaurants based primarily on their decor

  • She's obsessed with Lebanese cuisine

A truly creative graphic designer!

Hello, my name is Axelle. I’m a passionate graphic designer, and I’m dedicated to helping restaurants create a unique and memorable brand identity.

Branding isn’t just about aesthetics—it’s a strategic tool for conveying your identity, standing out in a competitive industry, and building an authentic connection with your customers. Let’s work together to design eye-catching marketing materials and illustrations that capture attention and highlight what makes your business so special.

My goal? To make your brand a key differentiator and a driver of engagement with your ideal customers.

Should we give each other a call?
Should we give each other a call?

+70 projects completed 

+20 clients supported

A pink-colored postcard featuring an illustration of the city of Lille, including buildings, a fountain, and a cat, set against a background of chocolate chips.
Drawing of two people dancing under a party balloon featuring a globe and sparkles.
View of a bistro window featuring the French text "Bistro Grub! Simple dishes, precious moments," along with plants and a crocheted tablecloth inside.
A recipe book to reduce food waste, featuring 10 recipes, illustrations of fruit, hearts, and hands, in shades of pink and red.
Three blue promotional posters for cooking workshops, depicting, respectively, spaghetti-making, a creative workshop featuring an egg on a tablecloth, and a ceramics workshop featuring a cup and a plate of colorful food.
Menu from Le Scoop restaurant in Old Lille, featuring a plate with a cherry tomato, a green vegetable, pieces of fruit, and an egg, garnished with a basil leaf.
Drawing of a woman wearing a white kimono with a bow in her hair, holding a cocktail glass with a slice of orange.
Advertisement for Vallers Saint-Amand mineral water featuring an illustration of a group of people gathered around a table, drinking Vallers water, in a room with a window overlooking a rural landscape featuring a castle, hills, and a blimp
Yellow promotional flyers for a food click-and-collect service, displayed on a plate of Kimberli pasta with vegetables.
Various typographic variations of the word "BOOMKEUR" in graphic style, some of which feature motion and gradient effects
Blue cap with the words "L'accord des vins" in white.
An illustrated bánh mì recipe featuring a list of ingredients and step-by-step instructions, accompanied by photos of bánh mì sandwiches and the vendor, presented in a colorful, hand-drawn style.
Drawings of a wine bottle and two wine glasses.
Three wine menus are on display: one with a beige cover and the text "GABO Wine List," another orange one labeled "OUR REDS," and a third white one featuring a chart of red wines and their prices.
A hand holding a box of chocolates with a lid shaped like a radish, painted in cheerful colors, with a
Illustration of champagne bottles and champagne flutes with a few bubbles

OUR  OFFERS

Pink sticker price

€150*

Illustration Kit

For those of you who want to spruce up your personal brand

  • Custom illustrations, created just for you.

  • Custom visuals that reflect the unique atmosphere of your establishment.

  • An introductory meeting and questionnaire to capture the essence of your restaurant.

  • A practical overview with examples of how the illustrations can be applied to your materials.

  • Available in flexible sizes for a perfect fit.

Pros:

  • A targeted artistic direction questionnaire to capture your creative vision

  • Tips for integrating content to enhance your website, social media, and other platforms

Pink sticker price

€850*

Brand Guidelines

For those of you who dream of an authentic and recognizable brand image

  • A comprehensive and consistent visual identity: color palette, typography, and a unified style guide.

  • A logo that reflects your brand: We’ll design a main logo, a compact version, and a favicon to help you stand out.

  • Creative consultation: an introductory meeting and an artistic direction questionnaire to refine every detail.

  • Examples of how your brand identity looks in real-world scenarios to help you visualize the logo in action.

Pros:

  • A free user guide to help you master every format and size

  • Personalized advice on how to apply your visual identity across your social media and in-person spaces

Pink sticker price

150€*

Marketing materials

For you, a restaurant owner, who wants materials that make an impression and attract customers

  • Menus, flyers, business cards, posters… to convey the essence of your restaurant

  • Unique and striking design

  • A variety of customized options for each medium

  • Ideas to attract and retain your customers

  • Ready to print, hassle-free

  • Files optimized and prepared for professional printing

Pros:

  • Recommendations from top-quality printers

  • Personalized support to refine every detail

*Starting at; approximate price subject to confirmation in a quote

THEY HAVE WORKED WITH AXELLE

  • ⁕⁕⁕⁕⁕

    " I highly recommend Axelle for her exceptional graphic design skills and exemplary professionalism. Axelle created our new logo and brand guidelines, perfectly capturing the image and values that define us."

    “Thanks to her attentive listening and her ability to transform our ideas into a strong and cohesive visual identity, Axelle truly exceeded our expectations. If you’re looking for a passionate and dedicated designer, Axelle is the perfect choice.” »

    Nicolas

  • ⁕⁕⁕⁕⁕

    “ - Unwavering availability
    - A willingness to listen
    - A keen eye
    - Valuable advice
    The visual identity of my future business came to life thanks to you 😍
    It’s a real success!

    Thank you, Axelle, for your guidance 👌”

    Maxime

  • ⁕⁕⁕⁕⁕

    “I’ve had the opportunity on several occasions to request graphic design and support services, and Axelle has always been very responsive and professional in her advice. I highly recommend her!”

    Fabien

  • ⁕⁕⁕⁕⁕

    “Quick understanding of the brief, diverse and relevant proposals. Very responsive. A first collaboration that makes us eager to work with Axelle again!”

    Estelle

  • ⁕⁕⁕⁕⁕

    “It’s such a pleasure to work with Axelle!
    She’s always available and adapts to everyone’s constraints and needs.
    We’re so lucky to be able to draw on her talents to help La Cuisine de Jeannette shine.”

    Ombeline

Need a tailored for your restaurant?

Contact us today to discuss your needs and find the best solution for your business.

Contact us!
Contact us!
GIF: Studio Ducasse in front of the Beaux-Arts in Lille